Lexus India introduces the ‘Lexus ES Crafted Collection 2023’ for the upcoming festive season
Exclusively created for Lexus owners, the Lexus ES Crafted Collection 2023 is inspired by the expressive styling and unique details of the Crafted Line model, further adding value for Lexus guests by providing personalized enhancements for their day-to-day travel needs. The leather collection includes a backpack, sleek Laptop bag in tan, sophisticated Laptop sleeve, an overnight duffle bag and an elegant multi-box watch case to complement Lexus guests’ travel lifestyle desires.
Elevated by the utmost level of Omotenashi, the ES Crafted Collection is meticulously designed with an additional range of lifestyle enhancements, which are refined, hand crafted, personalized and embrace the most salient of retreats imaginable. Rooted in the art of travel, the ES Crafted Collection 2023 blends seamlessly with the lifestyle of Lexus owners. More than mere luxury mobility, the ES Crafted Collection 2023 is a destination and sanctuary in itself, equipped with luxury lifestyle offerings to help travelers get the most out of their journey.
Launched in the Indian market in 2017 and introduced on the global stage back in 1989, the Lexus ES has consistently held a pivotal and esteemed position within the Lexus vehicle portfolio. A significant moment in 2020 marked a defining chapter in Lexus India’s journey with the unveiling of the locally crafted Lexus ES 300h, a momentous achievement that signaled the inception of the company’s very first ‘Made in India’ vehicle.
Expressing his views on the Lexus ES Crafted Collection 2023, Mr. Naveen Soni, President, Lexus India, said, “As we gear up for the festive season, we are thrilled to introduce the meticulously crafted ES to our discerning guests in India. Their passion for exploration and adventure has driven us to launch this thoughtfully curated collection. Built on Lexus’ foundational pillars of Omotenashi and craftsmanship, this crafted range will enable our guests to enhance their travel experiences and enjoy a suite of new luxury offerings. The ES crafted model is not just an embodiment of luxury and sophistication but also unparalleled exclusivity.”
In line with its vision to make luxury personal, the Lexus ES comes packed with unmatched features. Being Lexus’ first ‘Made in India’ vehicle, this crafted range comes with self-charging hybrid electric technology, thereby, making it sustainable for the environment.
Other additions to the collection include:
PRODUCT UPGRADES:
- Scuff Plate Illuminate
- Welcome Logo
- Rear Lamp Chrome Garnish
- Pillow
- Trunk Lid Spoiler
LIFESTYLE ENHANCEMENTS:
- Backpack
- Laptop bag & laptop case,
- Overnight duffle bag
- Multi-watch case
The Crafted Line by Lexus will be available starting with the ES Exquisite at Rs. 64,64,000 at all Lexus Guest Experience Centers this October.
Also mirroring the festive sentiment, Lexus is offering a slew of financial offerings, including a special upgrade scheme with a long term 7-year funding, 6.99% ROI scheme and 60% assured buyback scheme for its discerning guests.
Moreover, Lexus India takes pride in its continuous commitment to innovation as it also celebrates the remarkable journey of 8-year hybrid electric battery technology. This milestone underscores Lexus’ unwavering dedication to sustainability and efficiency and is also extended to Lexus’ entire electrified range, including models like the Lexus NX, ES, and RX, redefining boundaries of luxury and sustainability. With only a select number of units available, this exclusive masterpiece is reserved for those who demand the very best in automotive craftsmanship.
Website: www.lexusindia.co.in